2010 Top Superbowl Ads – funniest, most unexpected, classiest, most boring, and worst

The 2010 Superbowl game has come and gone, but the commercials remain behind to maximize their ad value for many years to come. Since one of the duties of a blogger is to write about trendy things that do well in search engines, we thought an article about the top Superbowl ads would be appropriate. Below are the ones that get our vote for the funniest, the most unexpected, the classiest, the most boring, and the worst.

Funniest 2010 Superbowl Ad:

The battle for the funniest ad this year was quite a fight.   The top three contenders for the award were Careerbuilder.com‘s “Casual Friday,” Snickers’ “Betty White,” and Doritos “Dog Shock Collar” ads.  Ultimately, the award for funniest ad went to Careerbuilder.com for showing the most creativity and originality.  However, the Snickers ad came in a close second for featuring both Betty White and Abe Vigoda, two of the funniest people in television history.  Doritos made a clever ad about a dog putting a shock collar on his owner which was also funny, but it didn’t quite rise to the level of Careerbuilder and Snickers.  All three ads appear below:

Careerbuilder.com’s “Casual Friday” ad

Snickers “Betty White” ad – plus Abe Vigoda

Doritos “Dog Shock Collar”

Most Unexpected 2010 Superbowl Ad
It wasn’t the funniest of the ads, but the commercial for the Late Show with David Letterman was pretty darn good – mostly due to the surprise element it provided. Jay Leno appearing in an ad for the Late Show with David Letterman is almost as surprising as if Conan had done a commercial for Jay’s return to The Tonight Show. Oprah was also there, reprising her role from a Superbowl 2007 commercial with Jay a few years ago. The shock value of the ad made it hilarious (though not funny enough to get in our top three above). Here’s the most unexpected Superbowl ad:

David Letterman, Oprah Winfrey, and Jay Leno:

Classiest 2010 Superbowl Ad
The award for the Superbowl ad with the most class goes to Google. Their “Parisian Love” ad was simple but effective, and conveyed a beautiful and effective message.  The classiest Superbowl ad is below.

Google Superbowl ad

Most Boring 2010 Superbowl Ad
Sorry pro-lifers, but the ad from Focus on the Family featuring Tim Tebow and Pam Tebow was the biggest bunch of nothing in the whole show. Yes, they look like a cute mom-son couple, but nothing about that ad would make me interested in learning more about them or about anything on the Focus on the Family website. While Focus on the Family claims they scored a huge increase in visitors to their website as a result of the ad, the whole pre-game debate about the commercial seems to have been the whole point of this project. Frankly, I was hoping the ad would have a little more controversy to it, just to make it interesting. This was a waste of my time.

Focus on the Family – Tim & Pam Tebow

Worst 2010 Superbowl Ad
While the KISS ad for Cherry Dr Pepper was a serious contender, the clear choice for the worst ad in the 2010 Superbowl was Charles Barkley rapping about Taco Bell – which is too bad, because I’ve always like Charles Barkley.  Since I’m assuming that Barkley didn’t write the ad himself, whoever came up with this script is probably looking for a job this week.

Taco Bell featuring Charles Barkley

Have an opinion about our choices? Let us hear about it in the comments box below.